YouTube Advertising Agency

YouTube Ads Built to Turn Attention Into Campaign Results

Get YouTube campaigns structured with the right objective, audience targeting, video ad format, budget logic, tracking setup, and optimisation rhythm — so video views can support awareness, traffic, leads, retargeting, and measurable growth.

MOF #357-0002356673

Fit Discovery Call

No lock-in contract

Performance Metrics

Verified

5,321%

ROAS

Performance Result

125%

Organic Booking growth

Brunei Barber Chain

50,000+

User registrations

MPC ADI programme

In this article

9 sections

Jump to

Section

5,321%

ROAS · Paid Search

56%

CPC reduction on takeover

124%

Leads increase/month

303%

Attendee KPI · Dubai event

125%

Booking growth · Brunei

500+

Campaigns executed

What You Get With YouTube Advertising Management

YouTube Ads should do more than generate video views. Your campaign needs the right objective, audience structure, creative direction, tracking setup, optimisation rhythm, and reporting view — so attention can become useful campaign data and business action.

YouTube Campaign Strategy

Your YouTube campaign starts with a clear objective: awareness, video views, website traffic, lead generation, remarketing, product education, or campaign support. The campaign direction should be clear before budget is spent. That means knowing who the video is for, what message should land, what action should happen next, and how the campaign will be judged.

What this means for you

You get a campaign direction built around a clear outcome — not just video views, impressions, or low-cost reach.


Strategy Development

YouTube Ads Setup

Your campaign is set up inside Google Ads with the right campaign type, bidding direction, budget structure, ad format, landing destination, and basic optimisation settings.

What this means for you

Your campaign gets a proper launch structure before spending starts, reducing wasted setup mistakes and unclear campaign direction.


Crafting Winning Strategy

Audience Targeting

Your YouTube Ads can be targeted based on audience signals, demographics, interests, custom segments, keywords, placements, topics, remarketing lists, or campaign intent.The goal is not to reach everyone. The goal is to reach the right people with the right message at the right stage of awareness.

What this means for you

Your video ads are not shown blindly. The targeting structure is planned based on your audience, market, budget, and campaign objective.


Ads Campaign Design Process 768x576 1

Video Creative Direction

YouTube performance is strongly affected by the video itself. The opening hook, message clarity, pacing, CTA, length, format, and landing path all affect whether people watch, click, skip, or remember. If the video needs editing, resizing, captioning, voiceover, or creative variations, that can be scoped separately or paired with KE’s video ad production support

What this means for you

Your video assets are reviewed from a campaign perspective, so the ads are not only uploaded — they are matched to audience behaviour and campaign purpose.


Bid Management

Tracking & Measurement

Your YouTube campaign should create useful signals beyond views. Depending on the scope, tracking can include Google Ads conversion actions, GA4 events, landing page visits, CTA clicks, form submissions, and remarketing audience signals.

What this means for you

You get clearer visibility into what happens after people see or interact with your YouTube Ads.


Continous Optimization

Campaign Optimisation

After launch, YouTube Ads need monitoring and optimisation. Budget pacing, audience response, view rate, click-through rate, cost per view, landing page visits, conversion signals, placements, and creative performance should be reviewed.

What this means for you

Your campaign does not stop at launch. It gets reviewed, adjusted, and improved based on real campaign behaviour.


Transparent Reporting

Trusted by businesses and institutions across Malaysia & the region

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YouTube Advertising Plans Based on Campaign Complexity

YouTube Ads pricing depends on campaign objective, ad spend, targeting complexity, number of campaigns, tracking depth, creative requirements, reporting needs, and whether video editing or landing page support is required.

Lite Plan

For businesses starting with simple YouTube Ads management and a focused campaign objective.

Starting at

RM1,200

/ month management fee

Ad spend RM1,000–RM4,999/month · paid directly to networks

Google PPC Network

2,000 keywords · keyword research & selection

Campaign development, strategy & copywriting

Strategic bid management & A/B testing

GA4 integration & goal tracking

Monthly performance reporting

4+ years experienced consultant · 1 consultation/month

Most Popular

Pro Plan

For businesses that need stronger audience testing, conversion tracking, remarketing, and campaign optimisation.

Starting at

25%

of ad spend / month · or RM1,850 whichever is higher

Ad spend RM5,000–RM30,000/month · paid directly to networks

Google & Bing PPC · Local Services Ads

10,000 keywords · audience match & customer match

Remarketing · Google Shopping management

Display ad creatives · ConnectedTV ad (one-time)

Website conversion analysis reporting

International PPC campaign management

8+ years experienced consultant · 2 consultations/month

Elite Plan

For larger YouTube campaigns that need broader targeting, deeper optimisation, reporting, and campaign visibility.

Starting at

20%

of ad spend / month + RM500 platform fee

Ad spend RM30,001+/month · paid directly to networks

Full platform coverage incl. Google Shopping & CTV

10,000 keywords · up to 4 A/B test variants

Custom display ad sets · CTV 15+30 sec videos

1 landing page template setup included

Real-time performance dashboard

Multi-market & multi-outlet campaign management

15+ years experienced consultant · 3 consultations/month

Not sure which plan fits your situation?
Tell us your ad spend, goals, and current setup — we’ll map the right scope before any commitment.
MOF Registered Supplier · #357-0002356673 · No lock-in contract

Start with Fit Discovery

*All plans require a one-time account and tracking setup fee. View full setup and pricing details →

More than YouTube Advertising Service

We build growth engines that compound — not campaigns that expire when the budget runs out.

Revenue-Tied Reporting

Every report maps spend to pipeline outcomes — leads, sales, revenue. Not vanity metrics. You’ll always know exactly what your SEM investment is returning.

System-First Approach

We don’t just run ads. We build the tracking infrastructure, attribution layer, and optimisation loop that makes every campaign smarter over time.

Dedicated Account Ownership

A single senior consultant owns your account from audit to reporting — with direct access, not an account coordinator who relays messages to someone else.

Regional Execution Capability

Campaigns executed across Malaysia, Singapore, Brunei, and Dubai. If your growth is regional, our infrastructure already supports it — no setup delays.

Kawan Elite vs In-House vs Typical Agency

Kawan Elite

Best

In-House

Typical Agency

Can I see what my money is actually producing?

95

Know which channel drives value

40

Basic GA4 · no attribution

55

Monthly PDF report

Do they specialise — or just cover the basics?

98

200+ projects · 18yr track

30

1–2 staff, stretched

60

Generalist team

Will they fix problems fast — or make me wait?

90

Real-time bid adjustment

35

Slow approval cycles

50

Monthly reviews only

Are they accountable to outcomes — or just delivery?

95

Results tied to your P&L

65

Accountable · capacity-limited

35

Deliverables, not outcomes

What our clients say

★★★★★

Google

Most importantly is the business results — more than 400% growth on the first trial. KawanElite built a system, not just ran some ads. I can’t wait to see what the next phase brings.

Vince Lee RAKAN CEO

Vince Lee

Group CEO, Pasaraya RAKAN

★★★★★

Google

KawanElite is not only a website developer — they’re more like a Marketing Guru. They planned and executed a whole rounded strategy that actually moved our numbers.

Jason Tee Jaya Depan MD

Jason Tee

Managing Director, Jaya Depan Group

★★★★★

Google

Great teamwork and experience with Kawan Elite. The execution was professional, structured, and delivered exactly what we needed. Hope to be partners again in the future.

Dr Huda FRIM

Dr. Huda Farhana

Forest Research Institute Malaysia (FRIM)

★★★★★

Google

The result was fantastic — it drew quality leads throughout the 2-day event. I got both buyers and agencies seeking collaboration. Exceeded our KPI significantly.

Justin Low Dubai Sales Director

Justin Low

Sales Director, Signature Homes Dubai

★★★★★

Google

Kawan elite is a well organized, responsive team. Their sophisticated learning management syatems and portal administration training are the best in the field

Ahmad Fathan System Manager MPC

Encik Ahmad Fathan

System Manager, Malaysia Productivity Corporation (MPC)

Frequently asked questions

Still have questions?

Talk directly to a senior consultant and get clarity on whether YouTube Advertising Service is the right growth channel for your business.

5,321%

Best-in-class ROAS · connected growth result

92%

Client retention rate

30min

Fit Discovery · 30-minute project-fit conversation

Get a Proposal →

or WhatsApp +6017-792-2540

MOF #357-0002356673 · Elite Growth Tech Sdn Bhd

Complete YouTube Advertising Service specifications

Use this table to compare plans and identify the right scope for your business. All items marked ✓ are included in the monthly management fee.

FeaturesLitePro PopularEnterprise
Investment
Ad Spend LimitRM1,000 – RM4,999/month ad spend (paid to networks)RM5,000-RM30,000/month ad spend (paid to networks)RM30,000+/monthly ad spend (paid to networks)
Ads Account Setup & Conversions Tracking Integrations (1 time setup per network)RM2,500+RM2,900+RM3,800+
Initial Campaign Investment (Month 1) RM 2,400 (First Month’s Management including Campaign Planning)RM 4,500 (First Month’s Management, including Campaign Planning, Creative Development)RM 11,600 (First Month’s Management, including Campaign Planning, Creative Development)
Progressive monthly management costRM 1,200RM1,850 or 25% of ads spend, whichever is higher20% of ad spend + RM500/mo. platform fee
Included Platforms/Networks
Google PPC Network
Google Local Services Ads
Bing PPC Networks
Google Text Ad Remarketing & Banner Remarketing
Google customer match & audience match
Google Shopping Management
Management Deliverables
Driving campaigns results for SMEs, Corporate and Governments
Initial campaign development & strategy
Advanced keyword research and selection2,000 Keywords5,000 Keywords10,000 Keywords
Industry analysis
Ad campaign copywriting
Ad copy performance A/B testingUp to 1 Up to 2Up to 4
Ongoing keyword development and tweaking
Dynamic keyword insertion into ads
Google analytics integration & goal tracking
Strategic bid management
PPC account settings monitoring (Ex. Geotargeting)
15-mins Personal consultations per month123
Monitoring clicks, conversions and click fraud activity
Setup and management of rule-based bidding
International PPC campaign management (Addtl. fees may apply)
Creative Deliverables
Setup of 1 Landing Page template
Display Ad Creatives (One Time - No Edit)One Time: 2 sets rapid display ads – 16 ads totalOne Time: Up to 3 Sets of Custom Layout Display Ads – 24 Ads Total
Connected TV Commercial Ads (One Time - No Edit)One Time: 1 15-second rapid ConnectedTV adOne Time: 1 Set of Rapid CTV Ads 15 + 30 Seconds (2 videos total)
International Campaigns (SEM Only) - Each additional language monthly management costRM685RM685
Performance Reporting
Monthly performance & analysis reporting
Website conversion analysis reporting
Real time performance reporting dashboard
Add Ons
Display Ads: Rapid CTA Layout – 4 Variation Sets for A/B Testing of 8 Sizes Each (32 Display Ads Total) & No Client Edits IncludedRM1,500/monthRM1,500/monthRM1,500/month
Display Ads: Rapid CTA Layout – 6 Demographic / Age Cohort Sets of 8 Display Sizes (48 Display Ads Total) & No Client Edits IncludedRM1,875/monthRM1,875/monthRM1,875/month
B2B Display Ads: Rapid CTA Layout – 10 Industry Ad Sets of 8 Display Sizes (80 Display Ads Total) & No Client Edits IncludedRM3,000/monthRM3,000/monthRM3,000/month
Display Ads: Custom Layout – 1 Set of 8 Sizes & Up to 2 round of client editsRM2,250/monthRM2,250/monthRM2,250/month
ConnectedTV – Rapid CTA Layout Video Ad – 15 secondsRM600/monthRM600/monthRM600/month
ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds – 2 CTV Ad Variants for A/B Performance TestingRM850/monthRM850/monthRM850/month
ConnectedTV – Rapid CTA Layout Video Ad – 30 secondsRM750/monthRM750/monthRM750/month
ConnectedTV – Rapid CTA Layout Video Ad for 15 + 30 secondsRM950/monthRM950/monthRM950/month
Social Media AdvertisingFrom RM1,200/monthFrom RM1,200/monthFrom RM1,200/month
Landing page performance testingFrom RM3,750/monthFrom RM3,750/monthFrom RM3,750/month
Template landing pageFrom RM1,800/pageFrom RM1,800/pageFrom RM1,800/page
Custom Landing PageFrom RM3,800/pageFrom RM3,800/pageFrom RM3,800/page
Translation ServicesBy QuoteBy QuoteBy Quote
Website conversion analysis implementationBy QuoteBy QuoteBy Quote

Need a custom scope or have specific questions? WhatsApp +6017-792-2540 →

Build a complete growth system

YouTube Advertising Service works best as part of a connected system. These services are commonly paired with YouTube Advertising Service .

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