outperform competitions
Dominate Your Market with Data-Driven Competitor Analysis
Uncover your competitors’ strengths and weaknesses with our comprehensive competitor analysis service. At Kawan Elite, our competitor analysis agency provide actionable insights that help you stay ahead, identify opportunities, and drive your digital marketing strategy forward.
5213%
ROAS
Industry Average : 500%
92%
Retention Rate
Industry Average : 50%
“They are like Marketing Guru to us by planning and executing the whole rounded marketing strategy. Thank you Kawan Elite”
Mr Jason Tee – Jaya Depan Group Founder
93%
NPS
Industry Average : 50%
56% Reduction
In cost per click (CPC) after Kawan Elite took over project.
124% Increment
Increase in leads generated per month for a high end B2C client.
303% Attendees
Target Achieved for Dubai Property Roadshow Event Attendees KPI at Four Seasons Hotel KL.
12% Revenue Increment
Achieved additional 12% month-on-month revenue growth for retail business
125% Booking Growth
Full MarTech implementation for Brunei Barber Chain, boosting growth by 125%.
#1 Search Ranking
For multiple clients, driving organic traffic and business through Google Search.
500+ Campaigns Ran
18-years track record
100+ reviews
In-house Team
Attention To Details Workflows
What do our Online Marketing Competitor Analysis include?
Discover what sets you apart—our Online Marketing Competitor Analysis reveals the hidden strategies behind your competitors’ success, helping you refine your digital game plan and outperform the competition.
Know who you’re up against
Workflows
We research and pinpoint your direct and indirect competitors in the industry. This allows us to create a benchmark for analyzing their digital marketing strategies and performance, so you can compare and strategize more effectively.
Uncover competitors’ SEO strategies
Workflows
We analyze competitors’ organic search visibility, looking at keyword rankings, backlinks, and technical SEO. By understanding where your competitors rank, you can identify opportunities to enhance your own SEO strategy and overtake them in search results.
Learn from their content success.
Workflows
We evaluate the type of content your competitors are producing, including blog posts, articles, and videos. This review highlights what content performs best for them and how you can refine your own content to capture more audience attention.
Analyze Paid Media Campaigns
Workflows
We review your competitors’ paid advertising strategies, including Google Ads and social media campaigns. By understanding their ad spend, targeting, and ad copy, you can adjust your own PPC campaigns for better results and higher ROI.
Measure their social success
Workflows
We assess your competitors’ social media engagement by tracking follower growth, engagement rates, and the content that drives interactions. This helps you uncover their tactics and adjust your social media strategies for better engagement and brand visibility.
Review Website & User Experience
Workflows
We conduct a technical audit of competitors’ websites, focusing on site speed, mobile responsiveness, and overall user experience. By comparing their performance to yours, we identify areas where you can improve to increase user retention and conversions.
Content creation and optimizations
Workflows
Creating, producing, and publishing SEO content is streamlined and efficient with our SEO marketing services. Our search engine optimization company boasts an in-house team of skilled content marketers, copywriters, editors, and designers, ready to deliver. Prefer to handle content creation internally? No worries!
Here’s what you can expect:
- Track the ROI of each content piece
- Craft content for every stage of the funnel, from awareness to consideration
- Receive feedback, suggestions, and more through our project management system
With expertly crafted SEO content that resonates with your audience, your business can boost search rankings, drive more traffic, and increase conversion rates. Plus, you’ll strengthen your backlink profile, helping you rank for more competitive, high-converting keywords on search engines.
Transparent Digital Marketing Competitor Analaysis Services Development Service
Unlock the secrets your competitors don’t want you to know. Our transparent, data-driven competitor analysis services are tailored to your strategy, giving you the insights to dominate your market.
Your search for Competitor Analysis Services ends here
When your company partners with Kawan Elite, you
Recommend for company need build customize website with booking & appointment function to serve their customer better.
Tyger Lee
CEO, ITRecycle.com.my
Most importantly is the business results that KawanElite have created, more than 400% growth on the first trial, i cant wait to see what ...
Vince Lee
Group CEO, Pasaraya Rakan
Kawanelite is not only a website developer to us but more likely a Marketing Guru by planning and executing the whole rounded ....
Jason Tee
Managing Director, Jaya Depan Group
The result was fantastic and it draw quality leads to the event throughout the 2 days event. I get both buyers and agencies who seeking collaboration....
Justin Low
Sales Director, SignatureHomes (Dubai)
Unlock a 23% Increase in Conversions Kawan Elite’s Competitor Analysis services
Choose Kawan Elite, a dedicated competitor analysis agency in Malaysia, to solve your business’s marketing techonology challenges and achieving superior results
Dedicated Account Manager: Successfully Executed more than 500+ digital marketing technology campaigns
Forefront workflows: For optimizing, measuring, and reporting ROI
In-Depth Analysis: Of your business goals, industry, and competitors
Comprehensive Support: In-house project management software, 24/7 help desk, and direct client phone line
In-House Marketing
Limited Resources: One or two team members trying to keep up with fast-paced marketing advancements
Insufficient Analytics: Lacking a comprehensive suite for measuring and improving campaign performance
S.M.A.R.T. Goals: But limited resources needed to execute
Reporting Roadblocks: Leading to project delays and wasted spend
Typical Marketing Agency
Strategy Oversight: Dedicated account manager responsible for strategy, but requires your help implementing solutions
Limited Expertise: Results may fall short due to a team that lacks specialized knowledge and experience.
Cookie-Cutter Solutions: Checklists and generic solutions for optimizing your campaigns
Regular Support: But often unreliable when issues arise with your account
FAQ's about our Digital Marketing Competitor Analysis Services
A digital marketing competitor analysis is a comprehensive audit of your competitors’ online presence, strategies, and performance metrics. It helps you understand their strengths and weaknesses, allowing you to make informed decisions for your own digital strategy. This is critical because businesses that regularly benchmark their competition tend to achieve 24% higher profitability according to a study by Sloan Management Review.
Competitor analysis identifies gaps in your current strategy by comparing your performance in key areas like SEO, paid media, content, and social media engagement. For instance, companies that optimize their SEO based on competitor analysis can see a 12% boost in organic traffic on average, as reported by HubSpot. It also provides insights into untapped opportunities, such as keywords you're not ranking for or successful ad campaigns your competitors are running.
We track several key metrics, including:
- Content performance (most successful blog posts, videos, etc.) These metrics provide a holistic view of your competitors’ digital marketing efforts. According to Moz, companies with strong SEO metrics can generate up to 20x more website traffic.
- SEO performance (keyword rankings, backlinks, domain authority)
- Website traffic sources (organic, paid, social, referral)
- Paid advertising performance (Google Ads, social media ads)
- Social media engagement (followers, likes, comments, shares)
A full competitor analysis typically takes 2-8 weeks depending on the complexity of the plan (Lite, Pro, or Elite). Deliverables include a detailed report with actionable insights, data-driven recommendations, and in-person or virtual presentations for the Pro and Elite plans. A McKinsey study found that companies acting on competitive intelligence within 1-2 months can gain a 6-12 month lead over their competitors.
We use industry-leading tools such as SEMrush, Ahrefs, Google Analytics, and Hootsuite to gather accurate data on competitors. Additionally, our team of experts interprets this data, cross-checking for consistency. According to Statista, companies using advanced analytics tools for competitor analysis report 3x higher marketing ROI than those relying on manual efforts.
We identify growth opportunities by:
- Analyzing underperforming keywords your competitors rank for and optimizing them for your strategy.
- Assessing their paid media spend and finding opportunities where you can outbid or outperform them.
- Tracking content that drives engagement for competitors and developing a content plan that appeals to similar audiences. Studies by Gartner show that businesses that act on competitive insights see up to 20% revenue growth in their first year of implementing changes.
It’s recommended to perform a competitor analysis annually or bi-annually to stay ahead of market trends and shifts. However, if you’re in a highly competitive industry like e-commerce or SaaS, quarterly competitor analyses might be necessary. A study by Forrester suggests that companies conducting frequent competitor analysis are 2.5x more likely to outperform their competitors.
Without regular competitor analysis, you risk:
- Missing out on market trends and evolving customer preferences.
- Falling behind in SEO rankings, losing organic traffic to competitors.
- Overspending on paid advertising because you aren't aware of what strategies are working for others.
- Ignoring shifts in your competitors’ pricing or product offerings, which could affect your positioning. According to Harvard Business Review, companies that neglect competitor analysis experience 18% slower growth compared to those that conduct it regularly.
Yes, competitor analysis provides insights into your competitors' ads campaign, including their ad copy, keyword targeting, and bidding strategies. This can help you refine your own campaigns for better ROI. A study by WordStream shows that businesses using competitor insights for ads campaigns experience a 10-30% improvement in click-through rates and conversion rates.
The ROI from investing in Digital Marketing Competitor Analysis depends on the improvements implemented post-analysis. On average, companies that leverage competitor insights can expect a significant boost in various key performance areas like website traffic, lead generation, and conversions. Below is a table showing potential areas of improvement and their ROI based on industry data:
Expected ROI from Digital Marketing Competitor Analysis
| Area of Improvement | Average ROI | Supporting Data |
|---|---|---|
| SEO Optimization | 10-15% increase in organic traffic | Moz reports businesses using competitor analysis see this boost by optimizing their keyword and content strategies. |
| Paid Media (PPC) Campaigns | 20-30% improvement in click-through rates (CTR) and conversion rates | WordStream found businesses using competitor insights achieve better targeting and ad efficiency. |
| Content Strategy | Up to 20% increase in engagement and lead generation | Companies refining their content based on competitor analysis can boost user engagement and lead capture, according to HubSpot. |
| Social Media Engagement | 10-25% increase in engagement and follower growth | Hootsuite data suggests companies adopting competitor-driven social strategies grow their following and engagement faster. |
| Overall Revenue Growth | 15-20% revenue increase in the first year | Gartner found businesses that act on competitor insights tend to see consistent revenue growth. |
Transparent Digital Marketing Competitor Analysis Pricings
We post our competitor analysis pricing plan because we’re a revenue-oriented competitor analaysis agency in Malaysia that believes in transparency.
| Features | Lite Plan | Pro (Most Popular) Plan | Elite Plan |
|---|---|---|---|
| Ideal For | Small businesses needing essential competitor insights to kickstart their digital strategy | Mid-sized businesses seeking in-depth competitor analysis across multiple channels | Large firms or M&A teams requiring comprehensive, data-driven competitor audits |
| Investment | RM6,800 | RM12,800 | RM25,800 |
| Delivery Time Frame | 4 weeks +- | 6 weeks +- | 8 weeks +- |
| Competitor Research & SEO | |||
| Competitor Identification | Top 3 competitors | Top 5 competitors | Top 8 competitors |
| Competitor Keyword Analysis | Top 50 keywords | Top 150 keywords | Top 300 keywords |
| Competitor Backlink Audit | Review 10 backlinks | Review 50 backlinks | Review 100 backlinks |
| Competitor Website Pages by Links | 3 top-performing pages | 5 top-performing pages | 10 top-performing pages |
| Website Traffic Overview | 1-month traffic data | 6-month traffic data | 12-month traffic data |
| 3rd Party Domains Driving Traffic | Not included | Top 5 referring domains | Top 10 referring domains |
| Links Bringing Traffic | 10 top links | 50 top links | 100 top links |
| Competitor Content Strategy Review | Review 5 blog posts | Analyze 10 blog posts, 5 social posts | Full audit (20 blog posts, 10 social posts) |
| Sentiment & Brand Analysis | Not included | Basic sentiment review | Advanced sentiment analysis |
| Competitor Technology Stack Review | Basic review | Technology stack audit | Comprehensive tech audit |
| Competitor Website UX & Technical Review | Basic site speed review | Analyze site speed & core web vitals | Full UX and technical audit |
| Marketing Channels & Paid Media | |||
| Competitor PPC Campaign Analysis | Not included | Analyze 3 PPC campaigns | Full analysis of 5 PPC campaigns |
| Search & Display Ads of Competitors | Not included | Review 3 competitor ad campaigns | Full audit of 5 ad campaigns |
| Competitor Social Media Ads Campaigns | Review 1 social ad campaign | Analyze 3 social ad campaigns | Full audit of 5 social ad campaigns |
| Social Media Engagement Analysis | Review engagement on 1 platform | Analyze engagement on 3 platforms | Full audit on 5 platforms |
| Growth Opportunity Identification | 3 key recommendations | 5 recommendations | 10 key growth recommendations |
| Competitor Benchmarking | Benchmark against 3 competitors | Benchmark against 5 competitors | Benchmark against 8 competitors |
| Consultation & Reporting | |||
| Custom Dashboard Creation | Not included | Setup for 1 dashboard | Full custom dashboard |
| Stakeholder Meetings (in-person) | 1 meeting (1 hour) | 2 meetings (2 hours) | 4 meetings (up to 8 hours) |
| Report Delivery | Basic PDF report | Detailed PDF report with insights | Comprehensive PDF + virtual presentation |
| Report Presentation (in-person) | Not included | 1 presentation (1 hour) | 2 presentations (up to 4 hours total) |
| Post-Delivery Support | 1 week (email support) | 2 weeks (email + call support) | 4 weeks (priority support) |
| Add-Ons | |||
| Additional Competitor Review (per extra competitor) | RM1,500 | RM2,000 | RM3,000 |
| Full Social Media Listening Setup | RM3,000 | RM4,000 | RM6,000 |
| Weekly Strategy Check-in Calls (per week) | RM1,000 | RM1,500 | RM2,000 |
| Extended Post-delivery Support (per month) | RM1,500 | RM2,500 | RM3,500 |
| On-site Training for Your Team (1-day) - Max 10 pax | RM15,000/day | RM15,000/day | RM15,000/day |