Twitter Advertising Agency Malaysia
Turn Twitter/X audiences into consistent leads and sales
X / Twitter Ads are not just for promoted posts or chasing impressions. With the right conversation strategy, audience targeting, creative direction, tracking, and optimisation loop, X can help brands build visibility, influence timely conversations, drive website traffic, support registrations, and retarget high-intent audiences.
MOF #357-0002356673
Fit Discovery Call
No lock-in contract
Performance Metrics
5,321%
Return-on-ads-spent
Full MarTech · retailer
303%
Event attendee KPI achieved
Dubai Property Roadshow · Four Seasons KL
50,000+
User registrations
MPC ADI programme
5,321%
ROAS · Paid Search
56%
CPC reduction on takeover
124%
Leads increase/month
303%
Attendee KPI · Dubai event
125%
Booking growth · Brunei
500+
Campaigns executed
What’s Included
How we build your X / Twitter advertising growth system
We start with what you need to measure — then build the campaign system around that.
Audit & Baseline
We start by understanding your business model, target audience, campaign objective, timing, offer, market category, and conversion path. X / Twitter works best when the campaign has a clear role in the conversation — not when brands simply promote posts and hope the right people notice.
What this means for you
Your campaign starts with a clear role — build visibility, influence a category conversation, drive website traffic, support event registrations, promote a launch, or retarget warm audiences.
Conversation Architecture
X is different from visual-first platforms. People use it to follow news, market movements, topics, creators, communities, public figures, and live conversations. We plan targeting around keywords, conversations, interests, follower look-alikes, events, and engagement signals where suitable. X Ads supports targeting based on conversations, events, interests, keywords, follower look-alikes, and post engagement.
What this means for you
Your campaign is shaped around what your audience is already discussing, following, searching, or reacting to — not just broad demographic assumptions.
Campaign Setup
We structure campaigns inside X Ads Manager based on the objective: reach, video views, website traffic, engagement, app installs, app re-engagement, website conversions, or pre-roll views. X describes Ads campaigns as objective-based, with campaign objectives across awareness, consideration, and conversion.
What this means for you
Your X Ads budget is organised by campaign role — visibility, traffic, engagement, conversion, or retargeting — instead of being placed into one generic promoted post campaign.
Tracking & Pixel Coordination
We coordinate UTMs, landing page paths, conversion tracking, event setup, and reporting structure depending on the campaign objective. Where CRM, ecommerce, or sales data is available, we connect X / Twitter performance to deeper business signals.
What this means for you
Your campaign has a measurement foundation, so optimisation is based on behaviour and conversion signals — not vanity metrics alone.
Ongoing Optimisation & Budget Control
We monitor impressions, reach, engagement rate, CTR, CPC, CPM, cost per result, website traffic quality, creative fatigue, audience quality, and campaign pacing. Better-performing conversations, keywords, creatives, and audiences can be scaled while weak signals are reduced.
What this means for you
Your campaign improves over time. We do not treat promoted posts as a one-off boost and wait until the end to see what happened.
Reporting, Intelligence & Pipeline Review
Monthly reporting focuses on what matters: spend, reach, engagement, traffic, conversions, cost per result, audience signals, topic signals, and recommended next actions. X Ads Manager provides a workspace to plan, manage, and report on campaigns, including campaign, creative, and result views.
What this means for you
You see which audiences, topics, keywords, creatives, and campaign objectives are producing useful signals — not just which posts received impressions.
Trusted by businesses and institutions across Malaysia & the region
x / Twitter Ads Investment
Twitter X Advertising Service Management Plans
X Ads require more than promoting posts. The value comes from selecting the right campaign role, conversation context, audience signals, tracking setup, and optimisation discipline.
Lite Plan
For businesses testing X / Twitter Ads with one focused campaign objective
Starting at
RM1,200
/ month management fee
Ad spend RM1,000–RM4,999/month · paid directly to networks
Up to 1 Twitter ad account
Up to 3 ad campaigns
Creative direction and ad brief (1 brief set)
A/B testing, 1 variant
Basic remarketing audience setup
Meta (IG) Ads conversion tracking
Monthly performance report
1× 15-min consultation/month
4+ years experienced account consultant
Most Popular
Pro Plan
For brands that need consistent visibility, traffic, engagement, or campaign amplification
Starting at
25%
of ad spend / month · or RM1,850 whichever is higher
Ad spend RM5,000–RM30,000/month · paid directly to networks
Up to 1 Twitter ad account
Up to 6 ad campaigns
Campaign architecture across funnel stages
Lead Gen Form setup and optimisation
A/B testing, up to 2 variants
Creative direction — up to 2 brief sets
Monthly and conversion analysis reporting
8+ years experienced consultant · 2 consultations/month (15-min each)
Elite Plan
For launches, events, public campaigns, regional campaigns, technology brands, or high-visibility growth systems
Starting at
20%
of ad spend / month + RM500 platform fee
Ad spend RM30,001+/month · paid directly to networks
Advanced campaign architecture across multiple objectives
Up to 2 social platforms
Up to 10 ad campaigns
Custom display ad sets · CTV 15+30 sec videos
1 landing page template setup included
Advanced campaign architecture
Real-time performance dashboard
Multi-market & multi-outlet campaign management
15+ years experienced consultant · 3 consultations/month (15-min each)
Not sure which plan fits your situation?
Tell us your ad spend, goals, and current setup — we’ll map the right scope before any commitment.
MOF Registered Supplier · #357-0002356673 · No lock-in contract
*All plans require a one-time account and tracking setup fee. View full setup and pricing details →
Why Kawan Elite
More than Twitter X Advertising Service
We build growth engines that compound — not campaigns that expire when the budget runs out.
Revenue-Tied Reporting
Every report maps spend to pipeline outcomes — leads, sales, revenue. Not vanity metrics. You’ll always know exactly what your investment is returning.
System-First Approach
We don’t just run ads. We build the tracking infrastructure, attribution layer, and optimisation loop that makes every campaign smarter over time.
Dedicated Account Ownership
A single senior consultant owns your account from audit to reporting — with direct access, not an account coordinator who relays messages to someone else.
Regional Execution Capability
Campaigns executed across Malaysia, Singapore, Brunei, and Dubai. If your growth is regional, our infrastructure already supports it — no setup delays.
How we compare
Kawan Elite vs In-House vs Typical Agency
Kawan Elite
Best
In-House
Typical Agency
Can I see what my money is actually producing?
95
Know which channel drives value
40
Basic GA4 · no attribution
55
Monthly PDF report
Do they specialise — or just cover the basics?
98
200+ projects · 18yr track
30
1–2 staff, stretched
60
Generalist team
Will they fix problems fast — or make me wait?
90
Real-time bid adjustment
35
Slow approval cycles
50
Monthly reviews only
Are they accountable to outcomes — or just delivery?
95
Results tied to your P&L
65
Accountable · capacity-limited
35
Deliverables, not outcomes
Client Reviews
What our clients say
★★★★★
Google“
Most importantly is the business results — more than 400% growth on the first trial. KawanElite built a system, not just ran some ads. I can’t wait to see what the next phase brings.
Vince Lee
Group CEO, Pasaraya RAKAN
★★★★★
Google“
KawanElite is not only a website developer — they’re more like a Marketing Guru. They planned and executed a whole rounded strategy that actually moved our numbers.
Jason Tee
Managing Director, Jaya Depan Group
★★★★★
Google“
Great teamwork and experience with Kawan Elite. The execution was professional, structured, and delivered exactly what we needed. Hope to be partners again in the future.
Dr. Huda Farhana
Forest Research Institute Malaysia (FRIM)
★★★★★
Google“
The result was fantastic — it drew quality leads throughout the 2-day event. I got both buyers and agencies seeking collaboration. Exceeded our KPI significantly.
Justin Low
Sales Director, Signature Homes Dubai
★★★★★
Google“
Kawan elite is a well organized, responsive team. Their sophisticated learning management syatems and portal administration training are the best in the field
Encik Ahmad Fathan
System Manager, Malaysia Productivity Corporation (MPC)
Common Questions
Frequently asked questions
Yes, but it should be used for the right role. X / Twitter is usually stronger for real-time conversations, news-driven visibility, event amplification, technology audiences, public campaigns, creator-led topics, and website traffic. It may not be the first channel for every business, but it can be useful when timing, audience, and message are right.
X Ads may be suitable if your audience actively follows industry news, market updates, creators, public figures, events, technology, finance, trading, sports, entertainment, policy, or trending conversations. If your audience is more visual-shopping-led, Instagram or TikTok may be stronger. If they are searching with urgent intent, Google Search may be stronger.
It can support both, but many campaigns use X better for awareness, traffic, event amplification, engagement, and retargeting. Conversion campaigns can work when the offer, landing page, tracking, and audience signals are strong enough.
X Ads supports campaign objectives across awareness, consideration, and conversion, including reach, video views, website traffic, pre-roll views, engagement, app installs, app re-engagements, and website conversions.
X can target based on conversation, keywords, events, interests, follower look-alikes, engagement, demographics, device, and custom audiences. This makes it useful when your campaign depends on topics, timing, public conversations, and interest signals.
Yes, but only when the offer, targeting, creative, landing page, tracking, and follow-up process are properly designed. For many businesses, X is better used as part of a wider funnel: awareness, traffic, retargeting, event amplification, or audience building before conversion.
For testing, you should allocate enough budget to compare audiences, topics, creatives, and campaign objectives. Smaller budgets can test direction, but meaningful optimisation needs enough spend to generate signals. Our management plans start from RM1,200/month, with ad spend paid directly to X.
Yes, we coordinate UTM tagging, landing page paths, conversion tracking, and reporting setup depending on your website and access. If deeper website, CRM, ecommerce, or backend work is required, we scope that separately.
No serious agency should guarantee leads or sales without controlling the full offer, budget, creative, landing page, pricing, sales follow-up, and market conditions. What we commit to is a proper growth system: campaign strategy, tracking, creative testing, optimisation, reporting, and clear next actions.
Yes, with caution. X can be relevant for fintech, trading, SaaS, technology, cybersecurity, and professional audiences. However, regulated industries may require extra compliance review, platform policy checking, landing page review, disclaimers, and approval risk management.
Still have questions?
Talk directly to a senior consultant and get clarity on whether Twitter X Advertising Service is the right growth strategy for your business.
5,321%
Best-in-class ROAS · connected growth result
92%
Client retention rate
MOF #357-0002356673 · Elite Growth Tech Sdn Bhd
Transparent Service Specs
Complete Twitter X Advertising Service specifications
Compare the scope of each Twitter X Advertising Service plan based on ad spend level, campaign complexity, tracking requirements, creative support, and reporting depth.
| Features | Lite | Pro Popular | Enterprise |
|---|---|---|---|
| Investment | |||
| Ad Spend Limit | RM1,000 – RM4,999/month ad spend (paid to networks) | RM5,000-RM30,000/month ad spend (paid to networks) | RM30,000+/monthly ad spend (paid to networks) |
| Ads Account Setup & Conversions Tracking Integrations (1 time setup per network) | RM2,500+ | RM2,900+ | RM3,800+ |
| Initial Campaign Investment (Month 1) | RM 2,400 (First Month’s Management including Campaign Planning) | RM 4,500 (First Month’s Management, including Campaign Planning, Creative Development) | RM 11,600 (First Month’s Management, including Campaign Planning, Creative Development) |
| Progressive monthly management cost | RM 1,200 | RM1,850 or 25% of ads spend, whichever is higher | 20% of ad spend + RM500/mo. platform fee |
| Included Platform(s) | |||
| Number of platforms included | Up to 1 | Up to 2 | Up to 2 |
| Facebook Advertising Platform | ✔ | ✔ | ✔ |
| Instagram Advertising Platform | ✔ | ✔ | ✔ |
| LinkedIn Advertising Platform | ✔ | ✔ | ✔ |
| Twitter Advertising Platform | ✔ | ✔ | ✔ |
| TikTok Advertising Platform | ✔ | ✔ | ✔ |
| Pinterest Advertising Platform | ✔ | ✔ | ✔ |
| Management Deliverables | |||
| Dedicated Social Media advertising account manager | ✔ | ✔ | ✔ |
| Driving campaigns results for SMEs, Corporate and Governments | ✔ | ✔ | ✔ |
| Initial campaign development & strategy | ✔ | ✔ | ✔ |
| Number of active advertising campaigns | Up to 3 | Up to 6 | Up to 10 |
| Audience analysis | ✔ | ✔ | ✔ |
| Ad campaign copywriting | ✔ | ✔ | ✔ |
| Ad copy performance A/B testing | ✔ | ✔ | ✔ |
| Ongoing campaign testing and optimization | Up to 2 | Up to 4 | Up to 8 |
| Dynamic ad format testing | ✔ | ✔ | ✔ |
| International campaign management | Upon Request as Add-on | Upon Request as Add-on | Upon Request as Add-on |
| Monitoring clicks, conversions, and fraud activity | ✔ | ✔ | ✔ |
| 15-mins Personal consultations per month | 1 | 2 | 3 |
| Monitoring clicks, conversions and click fraud activity | ✔ | ✔ | ✔ |
| Setup and management of rule-based bidding | ✔ | ✔ | ✔ |
| International PPC campaign management (Addtl. fees may apply) | ✔ | ✔ | |
| Monitoring of ad comments | From RM600+/month | From RM900+/month | From RM1200+/month |
| Social Platform Targeting Capabilities (Specifics Vary By Platform) | |||
| Interest targeting | ✔ | ✔ | ✔ |
| Demographic targeting (age, gender +) | ✔ | ✔ | ✔ |
| Profession targeting | ✔ | ✔ | ✔ |
| Location based targeting | ✔ | ✔ | ✔ |
| Behavioural targeting | ✔ | ✔ | ✔ |
| Custom audience targeting | ✔ | ✔ | ✔ |
| Lookalikes audience targeting | ✔ | ✔ | ✔ |
| Customer data targeting | ✔ | ✔ | ✔ |
| Creative Deliverables | |||
| Setup of 1 Landing Page template | ✔ | ||
| Social Ad Creatives – Copywriting & Design | Up to 1 set | Up to 1 set | Up to 3 set |
| Display Ad Creatives (One Time) | One Time: Up to 3 sets of rapid display creatives – 9 banners total creative banner (3 aspect ratios per set) - no client edit | One Time: Up to 5 sets of rapid display creatives – 15 creative banners total (3 aspect ratios per set) - no client edit | One Time: Up to 5 sets of custom display creatives – 15 creative banners total (3 aspect ratios per set) - up to 2 edits by clients |
| Connected TV Commercial Ads (One Time) | One Time: 1 15-second rapid ConnectedTV ad video x 3 aspect ratios = 3 videos (no client edit) | One Time: 1 Set of Rapid CTV Ads Videos 15 + 30 Seconds (2 videos x aspect ratios = 6 videos in total) - up to 2 edits by clients | |
| Ongoing Advertising Creative | up to 2 complimentary banner / month (no-edit) | up to 2 complimentary banner / month (no-edit) | up to 2 complimentary banner / month (no-edit) |
| Performance Reporting | |||
| Monthly performance & analysis reporting | ✔ | ✔ | ✔ |
| Website conversion analysis reporting | ✔ | ✔ | |
| Real time performance reporting dashboard | ✔ | ||
| Add Ons | |||
| 3 sets of rapid display creatives – 9 banners total creative banner (3 aspect ratios per set) - no client edit | RM1,250/month | RM1,250/month | RM1,250/month |
| Additional Platform(s) | RM650/month/platform | RM650/month/platform | RM650/month/platform |
| 5 sets of rapid display creatives – 15 creative banners total (3 aspect ratios per set) - no client edit | RM1,950/month | RM1,950/month | RM1,950/month |
| 1 set of custom display creatives – 3 creative banners total (3 aspect ratios per set) - up to 2 edits by clients | RM2,250/month | RM2,250/month | RM2,250/month |
| 3 sets of custom display creatives – 9 creative banners total (3 aspect ratios per set) - up to 2 edits by clients | RM3,675/month | RM3,675/month | RM3,675/month |
| 1 set 15-second rapid ConnectedTV ad video x 3 aspect ratios = 3 videos (no client edit) | RM960/month | RM960/month | RM960/month |
| 1 set 15-second custom ConnectedTV ad video x 3 aspect ratios = 3 videos (up to 2 edits) | RM1450/month | RM1450/month | RM1450/month |
| 1 set 30-seconds rapid ConnectedTV ad video x 3 aspect ratios = 3 videos (no client edit) | RM1250/month | RM1250/month | RM1250/month |
| 1 set 30-seconds custom ConnectedTV ad video x 3 aspect ratios = 3 videos (up to 2 edits) | RM1,950/month | RM1,950/month | RM1,950/month |
| Landing page performance testing | From RM3,750/month | From RM3,750/month | From RM3,750/month |
| Template landing page | From RM1,800/page | From RM1,800/page | From RM1,800/page |
| Custom Landing Page | From RM3,800/page | From RM3,800/page | From RM3,800/page |
| Translation Services | By Quote | By Quote | By Quote |
| Website/App conversion analysis implementation | By Quote | By Quote | By Quote |
Need a custom scope or have specific questions? WhatsApp +6017-792-2540 →
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