5213%
ROAS
Industry Average : 500%
92%
Retention Rate
Industry Average : 50%
“Great teamwork and Experience with Kawan Elite. Hope to be partner again in the future.”
Dr. Huda Farhana – Forest Research Institute Malaysia (FRIM)
93%
NPS
Industry Average : 50%
56% Reduction
In cost per click (CPC) after Kawan Elite took over project.
124% Increment
Increase in leads generated per month for a high end B2C client.
303% Attendees
Target Achieved for Dubai Property Roadshow Event Attendees KPI at Four Seasons Hotel KL.
12% Revenue Increment
Achieved additional 12% month-on-month revenue growth for retail business
125% Booking Growth
Full MarTech implementation for Brunei Barber Chain, boosting growth by 125%.
#1 Search Ranking
For multiple clients, driving organic traffic and business through Google Search.
500+ Campaigns Ran
18-years track record
100+ reviews
In-house Team
Attention To Details Workflows
What do our SEM management services include?
At Kawan Elite, we design tailored SEM campaigns for small-to-midsized enterprises (SMEs), Governments and MNC to boost revenue and accelerate your online revenue growth.
Analyze and Improve
Workflows
We start with a comprehensive SEM audit to evaluate your current ad campaigns, identifying strengths and areas for improvement. This analysis sets the foundation for optimizing your Search Engine Marketing Ads performance.
Craft Engaging Ads
Workflows
Our team designs compelling ad creatives that capture attention and resonate with your target audience. We focus on creating high-converting ads that drive clicks and conversions.
Leverage Your Data
Workflows
We activate first-party data to create personalized and targeted ad campaigns. By utilizing your existing customer data, we enhance the relevance and effectiveness of your ads.
Maximize Your ROI
Workflows
Our experts manage and optimize your bids to ensure your ads are competitive while staying within budget. We adjust bids in real-time to maximize your return on investment.
Measure Success Across the Funnel
Workflows
We implement full-funnel ROI tracking to monitor the performance of your campaigns at every stage of the customer journey. This allows us to fine-tune strategies and improve overall campaign effectiveness.
Convert More Visitors
Workflows
To increase conversion rates, we optimize your landing pages for better user experience and higher engagement. We ensure that your landing pages are aligned with your ad campaigns and designed to convert visitors into customers.
Transparent SEM Management Service Pricing Tailored to Your Business Goals
Client-Focused SEM Management Services
When your company partners with Kawan Elite, you
Recommend for company need build customize website with booking & appointment function to serve their customer better.
Tyger Lee
CEO, ITRecycle.com.my
Most importantly is the business results that KawanElite have created, more than 400% growth on the first trial, i cant wait to see what ...
Vince Lee
Group CEO, Pasaraya Rakan
Kawanelite is not only a website developer to us but more likely a Marketing Guru by planning and executing the whole rounded ....
Jason Tee
Managing Director, Jaya Depan Group
The result was fantastic and it draw quality leads to the event throughout the 2 days event. I get both buyers and agencies who seeking collaboration....
Justin Low
Sales Director, SignatureHomes (Dubai)
Unlock a 25% greater marketing ROI with Kawan Elite’s Search Engine Marketing services
Choose Kawan Elite for a dedicated, revenue-driven approach to solving your business’s marketing techonology challenges and achieving superior results
Dedicated Account Manager: Successfully Executed more than 500+ digital marketing technology campaigns
Forefront workflows: For optimizing, measuring, and reporting ROI
In-Depth Analysis: Of your business goals, industry, and competitors
Comprehensive Support: In-house project management software, 24/7 help desk, and direct client phone line
In-House Marketing
Limited Resources: One or two team members trying to keep up with fast-paced marketing advancements
Insufficient Analytics: Lacking a comprehensive suite for measuring and improving campaign performance
S.M.A.R.T. Goals: But limited resources needed to execute
Reporting Roadblocks: Leading to project delays and wasted spend
Typical Marketing Agency
Strategy Oversight: Dedicated account manager responsible for strategy, but requires your help implementing solutions
Limited Expertise: Results may fall short due to a team that lacks specialized knowledge and experience.
Cookie-Cutter Solutions: Checklists and generic solutions for optimizing your campaigns
Regular Support: But often unreliable when issues arise with your account
FAQ's about our Search Engine Marketing Company's Services
A search engine marketing agency specializes in creating, managing, and optimizing paid search campaigns on platforms like Google Ads. We help businesses increase visibility on search engine results pages (SERPs), drive targeted traffic, and improve ROI through strategic SEM efforts.
The cost of SEM varies based on your budget, industry competition, and goals. Unlike SEO, which focuses on organic rankings, SEM involves paid ads that appear at the top of search results, providing immediate visibility. As a search engine marketing company, we help you allocate your budget effectively to maximize results.
Partnering with a search engine marketing company ensures that your campaigns are professionally managed and optimized for performance. We bring expertise in keyword selection, ad creation, and bid management, helping you achieve better results and higher conversions.
SEM campaigns can start driving traffic and conversions almost immediately after launch. However, it typically takes a few weeks to fully optimize the campaigns for the best results. Our SEM marketing agency continuously monitors and adjusts your campaigns to improve performance over time.
We measure success using key performance indicators (KPIs) such as click-through rates (CTR), cost per click (CPC), conversion rates, and return on ad spend (ROAS). Our search engine marketing agency provides detailed reports to help you understand your campaign’s performance.
Yes, SEM is highly effective for small businesses. It allows you to target specific keywords and demographics, ensuring that your ads reach potential customers actively searching for your products or services. As a search engine marketing agency, we tailor strategies to fit your budget and objectives.
Working with a SEM marketing agency provides access to specialized expertise, advanced tools, and industry knowledge that can significantly enhance the effectiveness of your campaigns. We handle all aspects of SEM, from strategy to execution, allowing you to focus on running your business while we drive results. For ease of Illustration, we provide a comparison table for your view.
| Aspect | SEM Marketing Agency | In-House Management |
|---|---|---|
| Expertise | ✔ Specialized knowledge and industry expertise | ✘ May lack deep SEM-specific expertise |
| Access to Advanced Tools | ✔ Utilizes advanced tools and platforms | ✘ Limited access to cutting-edge tools |
| Campaign Optimization | ✔ Continuous optimization for better performance | ✘ Requires significant time and skill |
| Scalability | ✔ Easily scales campaigns across regions/markets | ✘ Scaling can be challenging and resource-heavy |
| Time Efficiency | ✔ Saves time, allowing you to focus on core business | ✘ Time-consuming management and learning curve |
| Data-Driven Insights | ✔ Detailed reporting and actionable insights | ✘ May lack comprehensive analysis and reporting |
| Cost-Effectiveness | ✔ Optimizes budget for maximum ROI | ✘ Potentially higher costs due to inefficiencies |
| Local Market Knowledge | ✔ Expertise in local markets, especially for MNCs | ✘ Limited understanding of regional nuances |
- Public Awareness Campaigns: A search engine marketing company can help government agencies run effective SEM campaigns to raise awareness about public services, initiatives, and programs.
- Targeted Outreach: We utilize SEM strategies to target specific demographics or geographic areas, ensuring that the right message reaches the right audience.
- Transparent Reporting: Our SEM marketing agency provides detailed reporting, allowing government bodies to track campaign performance and demonstrate accountability.
- Localized Expertise: Our search engine marketing agency offers deep local market knowledge, helping MNCs tailor their global SEM campaigns to resonate with the Malaysian audience.
- Scalable Campaign Management: We manage large-scale SEM campaigns across multiple regions, ensuring consistent brand messaging while optimizing for local markets.
- Data-Driven Insights: We provide MNCs with advanced analytics and reporting, helping them make informed decisions and maximize ROI across different markets.
Transparent SEM Advertising Service Pricing and Deliverables
We post our SEM Marketing Service pricing plan because we’re a SEM Marketing Agency in Malaysia that believes in transparency. Our fair SEM Advertising Services give us the opportunity to cover the needs of several businesses based on specific goals.
| Features | Lite | Pro (Most Popular) | Elite |
|---|---|---|---|
| Investment | |||
| Ad Spend Limit | RM1,000 – RM4,999/month ad spend (paid to networks) | RM5,000-RM30,000/month ad spend (paid to networks) | RM30,000+/monthly ad spend (paid to networks) |
| Ads Account Setup & Conversions Tracking Integrations (1 time setup per network) | RM1,800 (Base tracking only) | RM2,500 (Base + up to simple 5 tracking points) | From RM3,800 (Base + up to 5 advance tracking point) |
| Initial Campaign Investment (Month 1) New campaign/new objectives | RM1,800 (First Month’s Management including Campaign Audit and Planning) | RM3,375 (First Month’s Management, including Campaign Audit & Planning, Creative Development) | RM8,775 (First Month’s Management, including Campaign Audit, Creative Development) |
| Progressive monthly management cost | RM 975 | RM1,475 or 18% of ads spend, whichever is higher | RM6,710 or 15% of ad spend, whichever is higher |
| Included Networks | |||
| Google Search Networks | ✔ | ✔ | ✔ |
| Google Search Partners | ✔ | ✔ | ✔ |
| Google Local Services Ads | ✔ | ✔ | |
| Bing PPC Networks | ✔ | ✔ | |
| Google Display Networks (YouTube, Gmail, Finance and partner sites) | ✔ | ✔ | |
| Google Text Ad Remarketing & Banner Remarketing | ✔ | ✔ | |
| Google customer match & audience match | ✔ | ✔ | |
| Google Shopping Management | ✔ | ✔ | |
| Management Deliverables | |||
| 500+ SMEs behind campaign driving results | ✔ | ✔ | ✔ |
| Initial campaign development & strategy | ✔ | ✔ | ✔ |
| Advanced keyword research and selection (one-time) | 2,000 Keywords | 10,000 Keywords | 10,000 Keywords |
| Ad campaign copywriting | ✔ | ✔ | ✔ |
| Ad copy performance A/B testing | ✔ | ✔ | ✔ |
| Ongoing keyword development and tweaking | ✔ | ✔ | ✔ |
| Dynamic keyword insertion into ads | ✔ | ✔ | ✔ |
| Google analytics integration & goal tracking | ✔ | ✔ | ✔ |
| Strategic bid management | ✔ | ✔ | ✔ |
| PPC account settings monitoring (Ex. Geotargeting) | ✔ | ✔ | ✔ |
| Consulation per month | Up to 1 | Up to 2 | Up to 4 |
| Monitoring clicks, conversions and click fraud activity | ✔ | ✔ | ✔ |
| Setup and management of rule-based bidding | ✔ | ✔ | ✔ |
| International PPC campaign management (Addtl. fees may apply) | ✔ | ✔ | |
| Creative Deliverables | |||
| Setup of 1 Landing Page template | ✔ | ✔ | |
| Display Ad Creatives (One Time) | One Time: 2 sets rapid display ads – 16 ads total | One Time: Up to 3 Sets of Custom Layout Display Ads – 24 Ads Total | |
| Connected TV Commercial Ads (One Time) | One Time: 1 15-second rapid ConnectedTV ad | One Time: 1 Set of Rapid CTV Ads 15 + 30 Seconds (2 videos total) | |
| International Campaigns (SEM Only) - Each additional language monthly management cost | RM685 | RM685 | |
| Performance Reporting | |||
| Monthly performance & analysis reporting | ✔ | ✔ | ✔ |
| Website conversion analysis reporting | ✔ | ✔ | |
| Add Ons | |||
| Display Ads: Rapid CTA Layout – 4 Variation Sets for A/B Testing of 8 Sizes Each (32 Display Ads Total) & No Client Edits Included | RM1,500/month | RM1,500/month | RM1,500/month |
| Display Ads: Rapid CTA Layout – 6 Demographic / Age Cohort Sets of 8 Display Sizes (48 Display Ads Total) & No Client Edits Included | RM1.875/month | RM1.875/month | RM1.875/month |
| B2B Display Ads: Rapid CTA Layout – 10 Industry Ad Sets of 8 Display Sizes (80 Display Ads Total) & No Client Edits Included | RM3,000/month | RM3,000/month | RM3,000/month |
| Display Ads: Custom Layout – 1 Set of 8 Sizes & Up to 2 round of client edits | RM2,250/month | RM2,250/month | RM2,250/month |
| ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds | RM400/month | RM400/month | RM400/month |
| ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds – 2 CTV Ad Variants for A/B Performance Testing | RM750/month | RM750/month | RM750/month |
| ConnectedTV – Rapid CTA Layout Video Ad – 30 seconds | RM500/month | RM500/month | RM500/month |
| ConnectedTV – Rapid CTA Layout Video Ad for 15 + 30 seconds | RM750/month | RM750/month | RM750/month |
| Social Media Advertising | RM2,450/month | RM2,450/month | RM2,450/month |
| Landing page performance testing | RM3,750/month | RM3,750/month | RM3,750/month |
| Template landing page | From RM1,800/page | From RM1,800/page | From RM1,800/page |
| Custom Landing Page | From RM3,800/page | From RM3,800/page | From RM3,800/page |
| Translation Services | By Quote | By Quote | By Quote |
| Website conversion analysis implementation | By Quote | By Quote | By Quote |
| Need more information? WhatsApp Us: +60177922540 |